Job Description:
We attribute much of our success to the strength of our marketing department. To build on this momentum, we’re searching for a highly qualified marketing coordinator to contribute to existing marketing programs, assist with the development of new initiatives aligned with company goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. The marketing coordinator must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines.
Objectives of this Role
We attribute much of our success to the strength of our marketing department. To build on this momentum, we’re searching for a highly qualified marketing coordinator to contribute to existing marketing programs, assist with the development of new initiatives aligned with company goals. The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, and social media. The marketing coordinator must be an organized multitasker able to handle many diverse projects at once and meet tight deadlines.
Objectives of this Role
- Assist in the development and implementation of the company’s brand strategy
- Increase brand awareness in the community and digital platform.
- Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation
- Prepare marketing activity reports and metrics for measuring program success
- Support the maintenance and development of internal tools, company contact directory, calendar of events and internal marketing efforts.
- Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas and tactics with the team
- Establish a marketing plan to help market company's brand and event efforts such as, advertisements, public relations, promotional efforts, updating calendars.
- Communicate campaign objectives, timelines, and deliverables to team, and provide instructions for use or promotion
- Plan and coordinate marketing events, establishing contacts, developing schedules and assignments, and coordinating mailing lists
- Maintain a directory and inventory of promotional materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed
- Continually seek and research new sources of prospective customer data, and provide recommendations to sales and leadership
- Bachelor’s degree in marketing, advertising, or communications
- Past work experience in marketing
- Knowledge of traditional and digital marketing, content marketing, and social media marketing
- Excellent writing, communication, and presentation skills
- Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint, Canva, other marketing tools are a plus
- Very flexible but must be fully committed to achieving company objectives
- Performance Base incentive pay.
